By Neeti Ayare
Landry & Kling Global Sales Manager, Asia/Pacific
What’s Trending in Asia Cruises?
Recently, I was contacted by one of South Asia’s leading travel trade news magazines for an update on Asia cruises. And of course, as Landry & Kling’s Global Sales Manager Asia/Pacific, I was more than happy to share the great news with their readers!
Cruising is Booming in Asia!
According to the recent CLIA (Cruise Lines International Association) Asia Cruise Trends study, 2015 was another record-breaking year in Asia, with more travelers and more ships cruising in the region than ever before. Asian port cities are building impressive cruise facilities while cruise lines are introducing larger and newer ships. Cruise experiences tailored to Asian guests include expanded on board activities aimed at multi-generational groups, high-end shopping, and new menus with familiar and regional cuisine.
All-Inclusive Means More Value
The all-inclusive aspect of ships makes them an attractive alternative to land-based venues for MICE (Meetings, Incentives, Conferences, Events) planners. Meals, entertainment, sports facilities, meeting space and AV equipment are all complimentary. New experiences plus better budget control with all-inclusive ships make cruising an outstanding choice for group travel planners. In addition, cruise lines are adding shorter itineraries – great news for meeting, incentive, and group event planners in the region!
What’s New in Cruising
Cruise industry trends include enhanced on board Wifi capabilities and more competitive Internet service pricing, high-tech entertainment venues, more culinary options, celebrity chef partnerships and interactive dining experiences, and more outdoor spaces for eating, entertainment and sports. There are also more active and authentic adventures ashore, and exclusive private “ship within a ship” enclaves available for groups to book, like MSC’s Yacht Club concept, and “The Haven” concept on Norwegian Cruise Line vessels.
More Ships Sailing in Asia/Pacific
Royal Caribbean plans to increase the number of Asia cruises departures from Singapore on Mariner of the Seas (which can accommodate over 4,000 passengers) to more than forty a year. Their new ship, Ovation of the Seas, will homeport in Sydney for winter 2016-17 and will be the largest and most technologically advanced cruise ship in the region.
MSC Cruises is sending MSC Lira to China in early 2016 and may be building new ships for the Chinese market. Princess Cruises and Norwegian Cruise Line are also building new ships – Majestic Princess and Norwegian Joy, respectively – that will be based in China year-round.
Do all the new ships confuse you?
There are more new and exciting cruise ships entering the market in the years ahead, and I have a tool to help you sort them all out. Just click on the Landry & Kling Resources Tab where you’ll find free educational tools including a Guide to New Ships for Incentive Travel, Meetings at Sea & Cruise Charters.
Landry & Kling has been helping meeting & group travel professionals plan and operate their cruise events for over three decades, and it would be my pleasure to help you find the right ship to ensure your success at sea! Please call 1+305-661-1880 or send an email to: firstname.lastname@example.org.