When our clients feel passionate about a program, they share their successes with the trade publications. Want to know more about us and what we do? Here are a few articles about our company, programs we’ve managed, and what we’ve been up to.
Incentives at Sea
May/June, 2015, Insurance & Financial Meetings Management / “One of the key reasons why cruise programs are steadily gaining awareness and popularity among planners is the ever-growing range and diversity of options, both in terms of type of ship and itinerary, ” says Jo Kling, president of Miami-based Landry & Kling, Events at Sea, the industry’s leading provider of cruise program planning services.”The offerings and itineraries vary from cruise line to cruise line and even within the same cruise line, different ships offers different experiences that can be perfectly tailored to an individual group,” Kling explains.
Cruise Lines Focus on Meetings at Sea
November, 2014, Travel Age West / “Taking people to an environment they don’t experience often or have never been to shifts their perspective altogether,” says Jo Kling, co-founder of Landry & Kling. “They’re not in a hotel ballroom, thinking: ‘Here we go again.’” Landry & Kling arranges meetings at sea for its own clients and works with travel agents who want assistance on booking onboard meetings based on a revenue sharing program. The company’s website contains numerous documents on tax implications and cost savings available to clients who book meetings at sea.
Groups at Sea Getting More and Better Technology
September 5, 2014 Prevue Magazine / Groups at sea are able to use more mobile apps and other meeting tech, with cruise lines offering improved meeting planning tools to help attendees get connected.
“As in the hotel industry, (cruise lines) try to stay current,” says Jo Kling, president of Landry & Kling, a Miami travel company specializing in cruise meetings. “That’s what people want when they travel, unless you’re on a retreat. But even smaller ships have WiFi.”
Meetings at Sea: How Cruise Programs Are Winning Over Attendees and Making life Easier for Planners
September, 2014, Corporate & Incentive Travel Magazine / Jo Kling, president of Miami, Florida-based cruise event and ship charter specialists Landry & Kling Inc., has seen a significant shift in the last year alone in corporate bookings as more planners experience the mindset…“We’re seeing more receptivity to the cruise concept,” Kling says. “Corporate incentive buyers who have been hearing for years about the exceptional experiences created during a meeting or incentive at sea — they’re finally getting it! When you pull away from shore, something shifts. Being physically separated from the shore and your normal way of life, opens you to new possibilities.”
What Does a Cruise Broker Do, Anyway?
August 1, 2014, MeetingsNet / First, let’s rephrase the question. Companies like Landry & Kling Events at Sea and others are better called cruise meetings providers or cruise event companies. The services they provide are broader than ship selection, and meetings and incentive programs are their specialty. Landry & Kling recently published an e-book titled “Shopping for a Cruise Meeting?”that you can download free.
What’s New at sea for Meetings and Incentives
August 1, 2014, MeetingsNet / “Riverboats are booming,” says Jo Kling, CEO of Seasite.com and president of Landry & Kling Events at Sea, noting that 36 new river vessels came into service this year. “At only 100 to 150 guests, they’re so ‘charterable,’” which gives incentive programs privacy, exclusivity, and a streamlined way to include multiple destinations in one rewarding itinerary.
Fishing for MICE
April 2, 2014, Travel Weekly / “You can’t duplicate what we can offer people on a ship,” said Joyce Landry, president of Landry & Kling, a Miami agency that has long specialized in meetings and incentive cruises.
In a detailed 2009 analysis comparing a cruise with a convention hotel in Orlando, Landry & Kling found that it cost about $335,200 to host a four-day meeting for 200 people at the hotel vs. $225,000 on the ship.
Cruising Has Arrived
February 2014, Corporate & Incentive Travel Magazine, Cost Factors and Bottom-Line Value Make Meeting at Sea an Attractive Corporate Choice / “…cruising has arrived as a corporate choice,” says Jo Kling, president of Miami-based Landry & Kling Events at Sea, which specializes in helping meeting planners create cruise programs. Although cruise ships have traditionally been used more for incentive programs, Kling says, “meetings are coming on strong now. And that has been especially true since the recession.” The primary reason, Kling says is the bottom-line value.
Ships Ahoy Part 2: Private Charters vs. Group Cruises
March 3, 2013, International Meetings Review /“Full Ship Charters Deliver Exclusivity: “A charter just takes the cruise meeting experience to the next level,” according to Joyce Landry, CEO and co-founder, Landry & Kling, a MICE sector firm that specializes in creating seagoing events. Once a client signs a charter contract, “the entire ship becomes a highly customized environment where menus, entertainment and activity schedules, ports of call – everything — can be structured to fit the charterer’s preferences.”
Are You Onboard?
February 2013, Corporate & Incentive Travel Magazine / “Cruising is becoming part of the rotation of more planners for incentive travel and a meeting program,” says Jo Kling, president of cruise specialist Landry & Kling and CEO of the cruise meeting resource Seasite.com. “Costs can range from 15-40 percent less with a ship, but participants feel they’re getting more.”
Ships Ahoy Part 1: Cruise Ships Aggressively Sail into the MICE Sector
February 26, 2013, International Meetings Review / “Increasingly, meeting planners are looking out to sea and onto global rivers in search of the best venues for corporate meetings, incentive travel, trade shows and conferences. What’s the draw? “The main benefits for the MICE sector of going the cruise-ship route are state-of-the-art facilities, value for money and the allure of traveling to multiple destinations,” believes Jo Kling, president and co-founder, Landry & Kling, a Miami-based specialist in creating events at sea. “That’s a ‘wow’ combination that’s tough to beat.”
Taking Business to the High Seas
February 6, 2013, Huffington Post / “From corporate retreats to annual meetings and the ubiquitous and amorphous themed and charted events such as Rock Legends, the floating venue offers the nuts and bolts that make a meeting not only functional, but also fascinating … to keep attendees excited, invested and intrigued. Founder and President of Landry & Kling – Jo Kling a leading expert in the dynamics of floating meetings/meeting planning believes…” Read more.
Rock Legends Cruise II Takes to the High Seas for a Cause
December 29, 2012, Examiner.com / “But this is just not a Rock & Roll Cruise as it has another equally intriguing aspect and in a recent interview with Pam Myers, Vice President of Native American Heritage Association (NAHA) and founder/visionary of the Rock Legends Cruise, she explained that…The next step? Reach out to experts in the industry and Ms. Myers did just that enlisting the help of Karyn Altman, Vice President of Business Development at Landry & Kling Events at Sea” Read more
October, 2012, Air Macau | Businesses in Asia are jumping on board a trend towards holding MICE functions on cruise ships rather than at traditional venues on terra firma “According to Jo Kling, President and co-founder of Landry & Kling, a Miami-based specialist in events at sea, the main benefits for the MICE sector of going the cruise ship route are ‘state-of-the-art facilicities, value for money and the allure of traveling to multiple destinations.’ It’s a combination that’s hard to beat.” Read more
Three Keys to a Winning Attitude for a Service Business
October 24, 2012, Forbes.com | “If you create value for your customer primarily through service or support, you must be responsive and flexible. Corporate cruise pioneers Joyce Landry and Josephine Kling get that, do that, and live that belief….Landry and Kling’s big, overriding innovations have been around positioning cruise ships as venues for corporate events.” Read more
Survey: Cruise Incentives Motivate Employees
October 8, 2012, Successful Meetings | “If they want to motivate people, managers, meeting planners and incentive specialists should consider cruises for employee rewards and group outings, concludes a recent poll by cruise meetings specialist Landry & Kling Inc., the results of which were released last month.” Read more
Survey Says: Cruises Still a Big Motivator
October, 2012, Meetings Focus | “According to a recent poll conducted through Google Consumer Surveys, when it comes to motivating employees, cruises reign supreme. Landry & Kling Inc., pioneering specialists in meetings at sea, recently initiated the survey, asking what four-night travel experience would most motivate respondents to reach challenging, work-related goals. Thirty-nine percent of respondents selected a Caribbean cruise making it the top choice.” Read more
Meeting at Sea – It’s as Easy as 1-2-3
September 2012, Corporate & Incentive Travel | “The cost-effectiveness of a cruise is what continues to be the No. 1 driving factor in their selection,” says Jo Kling, president of Miami-based Landry & Kling Cruise Event Services. “And that value is still new to a lot of planners who have not looked at cruises as an option and have come to that realization.” Read more
Meet at Sea
September 2012, Smart Meetings | “What people are looking for in conferences today is really coming away with new relationships,” says Josephine Kling, president of Landry & Kling, a program management service for cruise groups. “You want relationships; you want a sense of community. You want entertainment, new ideas and a sense of having connected with people so that when you get home you have contacts you can follow up with and new experiences that you’ve had. Cruise opportunities provide that in spades beyond what a normal resort experience offers.” Read more
Cruise Ships for Meetings
May 2012, Successful Meetings | “Meetings at sea are an economical and exciting alternative to rotate with traditional land-based meetings,” says Jo Kling, president of Landry & Kling. “Cruise meetings can offer savings of up to 40 percent compared to a hotel…” “All of the ships on this list boast superior service, state-of-the-art function space, and onboard features like private group dining.” Read more
Queens of the Sea Joyce Landry and Josephine Kling Talk 30 Years of Business
June 5, 2012, Womenetics.com | “With a company motto of ’There’s always an elegant solution,’ Landry & King work together with planners and cruise lines to provide the ultimate team meeting and incentive program on the sea for employees. Beginning their business in 1982 with just $26,000 and a small office in New York City, the company is still flourishing 30 years later.” Read more
Small Business of the Day: Landry & Kling Cruise Events at Sea
May 8, 2012, FOXBusiness.com | FOXBusiness is highlighting small businesses from around the country as nominated by their readers. “Biggest lesson learned: Kling emphasizes the importance of listening to customers as being top priority. “With so much of business done over the phone and email, you have to make sure you playback everything because it’s very easy to have different interpretations of what is wanted. The biggest compliment is being told ‘you’re really on my wavelength.’ It’s our job to make their vision of a great event happen.” Read more
Theme Cruising Gains Popularity
April 2012, TravelAgeWest | “The theme cruise trend is growing rapidly according to Jo Kling, president of Landry & Kling and an expert on events and special-interest cruises at sea.” “Coupled with heightened awareness about the cruise experience and more clients adding cruises to their bucket lists, the timing to capitalize on this trend has never been better,” said Kling.” Read more
Cruise Incentives Stay Strong in Downturns
March 1, 2012, Travel Market | “When Joyce Landry and Jo Kling launched a specialty in cruise incentive trips, there were a lot of naysayers. Today, 30 years later, their firm Landry & Kling is practically synonymous with cruise incentives.” “Landry & Kling has stayed ahead of competitors by reinventing itself. A prominent example was the introduction in late 2009 of Seasite, an automated system for connecting incentive planners and cruise lines.” Read more
Rocking the Boat on the Legends Cruise
November 12, 2011, FoxNews.com | “For me, life doesn’t get any better than last week’s Rock Legends Cruise aboard Royal Caribbean’s Liberty of the Seas –an amazing lineup of 21 bands performing day and night. It was like Woodstock at sea; four days of peace, love and rock ‘n’ roll.” “With that many artists I needed to sell a lot of tickets, so Liberty made the most sense,” she said, but Pam [Myers] was taking a highly calculated risk aided by Landry and Kling, one of the best cruise event planners in the business. Their job is to take people like Myers, analyze their needs, run the numbers, and coordinate with the cruise lines. After determining and getting the best ship, their ongoing services include planning show schedules, mealtimes, menus, port stops and the designs of everything from web sites to the daily programs onboard and even the cocktail napkins.” Read More
We Rocked the Boat
November 8, 2011, CruiseMates Newsletter | “It all started with an idea by Pam Myers, vice president and treasurer of NAHA, who had a vision for a benefit concert for her 4-star rated charity organization. She found 20 famous bands willing to play for her cause (the bands were compensated for their participation) but she had no idea how to organize a concert of that scope.” “Someone suggested doing it on a cruise and luckily Pam found Landry and Kling, a company that specializes in helping people plan special events on cruise ships. Pam says ‘Landry & Kling provided us with invaluable guidance. While others told us our vision was too big, Landry & Kling helped us through each challenge to launch this outrageous fundraiser festival — at sea.” Read more
Religious Meetings Ride the Wave
November 2011, MeetingsFocus Mid-America | “Planners of religious meetings at sea say ships offer the enticing advantage of having everything they need in one package—facilities, meals, entertainment and changing locations at interesting ports of call. There are also added benefits of time and cost savings—the price can come in up to 40 percent less in some cases, according to Jo Kling, president of Miami’s Landry & Kling Cruise Events—over traditional hotel and other land-based meetings.” Read More
Businesses Cruise More to Meetings — Literally
November 28, 2011, CNN.com | “Interest is growing partly because, when comparing apples to apples — including meals, entertainment, presentation equipment and meeting space — an all-inclusive cruise ship event saves 20 to 30% on cost, according to cruise event services company Landry & Kling.” “Cruise ships are also venues for continuing education courses, product launches and national meetings. Landry & King’s list of cruise customers includes Microsoft, Aflac, Harley-Davidson, Land O’Lakes, Mastercard International and MetLife.” Read more
Taking the Guesswork Out of Planning a Cruise-based Meeting
October 2011, Meeting Focus Blog | “Meeting planners must be able to successfully juggle multiple responsibilities and keep track of all the details – little and big. Major meeting bumps can arise when even the tiniest detail falls through the crack. Having a system in place that lets you track various aspects of your meeting – from event registration to floor plans – is the best way to manage details and avoid unforeseen meeting snafus. ” Read More
Business Incentives | Cash isn’t Always King
October 2011, Meeting Focus Blog | “With organizations grappling with the challenge of doing more with less, planners must be able to justify proposed motivational programs and demonstrate ROI. Now, meeting planners have more ammunition when it comes to proposing non-cash prizes and trips for incentives. Recent industry reports indicated that “tangible incentives” – incentives that carry monetary value but are non-cash in nature such as merchandise – are more attractive to employees.” Read More
The ‘New’ Cruise Meeting
October 2011, Successful Meetings | ‘It was a really balanced event, with a lot of meeting content, camaraderie, and time off the ship,’ says Landry, adding that ‘people had time to share ideas because they were together more than they would have been had they done a land program.’ But planners needn’t fear that a meeting on a ship means trapped executives—there is more flexibility to accommodate scheduling conflicts than planners might expect, according to Landry. ‘In the old days—maybe 15 years ago—we had to encourage people to tailor the meeting to the ship, but not anymore,’ says Landry. ‘There is real meeting space now; you’re not meeting in a coffee shop or something.’” Read More
Cruise Meetings Get an Upgrade
September 2011, Successful Meetings | “Landry often sits down with clients and goes over their program budgets from earlier years line by line, pointing out how they could save by doing a cruise program. Those planning international incentives would do well to remember that the U.S. dollar is king onboard. ‘There’s no fluctuation in exchange rates to worry about,’ says Landry, based in Coral Gables, FL. ‘Your costs won’t change, even if you’re planning two years out.’” Read More
Cruise Incentives 101
September 2011, Incentive Magazine | “Incentive programs have been coming back, and shipboard programs are no exception. ‘We’ve seen an increase in both serious inquiries and business,’ says Joyce Landry, CEO of Landry & Kling, a facilitator of cruise meetings and events. The good news for planners considering the high seas is that a cruise incentive program often can be comparable to a luxury resort program and cost less. Line-item hassles like audiovisual equipment rentals, venue staging, third-party video production, catered meeting breaks, and child care don’t come into play on a ship, since they’re included in the package.” Read More
Get Onboard! | Why More Planners Are Taking Meetings to Sea
September 2011, Corporate & Incentive Travel Magazine | “It so happens that in 2011, in the wake of a severe recession that wreaked havoc with meeting budgets, cruise meetings make more sense than ever before, says Joyce Landry, CEO of Miami-based Landry & Kling Cruise Event Services, which helps corporate clients plan meetings at sea. ‘When you do a cruise today, you can give attendees that feeling of pre-recession abundance again,’ she says. ‘You can make them feel pampered again because there’s no scrimping going on. On a ship, you can give attendees a great experience at low cost.’” Read More
Don’t Miss the Boat | Cruise Your Way to Incentive Success
September 2011, Smart Meetings Magazine | “Lance Wieland, then an independent meeting planner, had long resisted the idea of a cruise. Then he needed a fresh, unique idea for a high-end incentive program for a group of 200 top insurance sales executives from around the world. Working with Landry & Kling, a well-regarded cruise specialist, he chartered the Seabourn Spirit for a five-night cruise from Athens to Istanbul. “It was the most incredible experience, and the highest-rated program we’ve ever run…It was an education about what cruising could do for us,” Wieland says. Read More
Smooth Sailing | All-Inclusive Cruise Meetings Keep Budgets On an Even Keel
May / June 2011, Insurance & Financial Meetings Management | “Landry says planners who have had to scale back during the recession are looking for ways to deliver the traditional wow factor for less. “ ‘But when you do a cruise, you can give attendees that feeling of pre-recession abundance again. You can make them feel pampered again because there’s no scrimping going on. On a ship, you can give attendees a great experience. And you can do it at a lower cost.” Read more
Cruises: Not Just for Vacation
April 2011, FOXBusiness | “When a destination doesn’t have enough hotel rooms for a special event, cruise ships can play a vital role. For instance, when President Obama attended the Summit of the Americas in Trinidad in April 2009, cruise ships, serving as temporary hotels for the media and diplomats, could be seen in the background of reporters covering the story. And when Jacksonville, Fla., approached the NFL about hosting Superbowl XXXIX, it brought in five cruise ships to meet the requirement of providing a minimum number of hotel rooms close to the stadium. In both cases, Landry and Kling, one of the country’s leading cruise ship charter consultants made the arrangements to bring in the ships.”
Cruise lines see market growing for incentives and meetings
April 18, 2011, Travel Weekly Magazine | “Kling, whose firm will mark 30 years in the business in 2012, said corporations and companies with incentive programs are continuing to minimize expenses by finding ways to get the most bang for their buck. ‘The budgets for meetings and incentives are there,’ Kling said. ‘But with cruising, many businesses are just now seeing the advantages that a cruise ship offers. Activities, entertainment, sports events and food are all included, for example, and we’re seeing land resorts that are now trying to mimic what the cruise lines have had all along.’” Read more
Cruise Lines Get a Boost From Increased Meetings Business
March / April 2011, Insurance & Financial Meetings Management | “Jo Kling, president of Landry & Kling, the Miami-based cruise event specialist company that will mark its 30th anniversary next year, says the upturn is almost double over last year… ”
High Seas Meetings & Incentives
March 2011, Corporate & Incentive Travel Magazine | “Corporate and incentive cruise event services company Landry & Kling put together a 42-person sales meeting/ incentive program for the Brunswick Corporation, which is headquartered near Chicago. The Lake Forest, IL-based recreational products company is well-known for its bowling, billiards, fitness and marine products, including Mercury Marine… Explains Filip Pawelka, a marketing manager for Brunswick, ‘One of the main deciding factors was also the overall cost of such a meeting on a cruise ship,’ Pawelka says. ‘When compared to previous meetings we conducted in several locations around the world, the cost was comparable or even below…’”
Hold your business meetings on the lido deck
February 2011, The Globe and Mail | “Immersing executives in exotic ports of call is inspirational and contributes to team-building, adds Landry, who once bused 800 conference attendees to Catherine Palace near St. Petersburg to dine on caviar. ‘You’re going from place to historic, beautiful place; everything is prearranged, safe; no one has to put their hand in their pocket to pay for anything, so there’s a sense of letting go and being free,’ she says. ‘It beats the hotel convention centre’s rubber-chicken dinner every time.’” Read more
February 2010, Meetings Focus Magazine | “Alaska is a tremendous value right now—you can negotiate much better than in the past,” says Joyce Landry, CEO of Landry & Kling Cruise Event Services, a Miami-based company that specializes in cruise meetings. “I recommend taking advantage of the situation because you are not likely to see these prices again. Alaska has a very limited season, so lines traditionally demand top rates in that market.”
September 2010, Smart Meetings Magazine | “As cruise ships have changed, so has the understanding and recognition of what you can do with the ship. It is like going to a hotel, but the hotel is moving,” Kling says. Read More
The Cruising Difference, Setting a New High-Water Mark
August 2010, Corporate & Incentive Travel Magazine | “Planners are thinking that they are not going to be able to do their norm
al event, and that’s true — that’s why it is so successful,” affirmed Josephine Kling. “You don’t do the same thing in the same way on a ship that you do in a hotel, and it’s that difference that excites you. What brings forth innovative thinking is not having people in the same old, same old environment.” Read More
Cruise Control | Shipboard incentive programs offer all-inclusive value
July, 2010, Meetings South | “When you look at the budget challenges facing meeting planners today, it’s the perfet time for people to consier cruising,” says Josephine Kling, CEO of Seasite.com and co-founder of Miami-bases Landry & Kling Cruise Event Services. “We can prove that in any category of ship relative to hotel, you can save up to 30 to 40 percent by choosing a cruise over a hotel program.”
A “Floatel” Can Help When You’re Short on Hotel Rooms
June 2010, Meetingsnet.com | “If a destination were to build enough hotels to accommodate a large event, it would overload their infrastructure and would be unsustainable after the event,” Landry says. “Hotels support the idea of floating hotels because it doesn’t crash their rates going forward.” And for meeting planners, she adds, “this opens their eyes to new possibilities. They can meet in a place they wouldn’t necessarily have thought of. It’s instant infrastructure.” Read More
Carnival Present’s Pinnacle Award to Landry & Kling
February 2008, Travel Trade | “Landry & Kling Cruise Event Services, a cruise-only meeting and incentive travel agency based in Coral Gables, FL, has been inducted into Carnival Cruise Lines’ ‘Pinnacle Club.’ Landry & Kling, which was one of Carnival’s top 10 group producers, was presented with a highly detailed replica of a Carnival ‘Fun Ship,’ and joins an elite group of agencies who meet a certain sales criteria and exhibit excellence in promoting and selling the ‘Fun Ship’ cruise experience.”
Using Five Cruise Ships as Super Bowl Hotels
March 2005, Meetings & Conventions Magazine | Once Jacksonville won the chance to host the big game, it was up to Landry & Kling to attend to all the details of arranging for the ships.
The Top 10 Women Incentive Leaders
May 2006, Incentive Magazine | “The good news is that this disparity seems to be less pronounced in the incentive industry than in many others. Women are well represented in top positions at many incentive houses, destination management companies and industry associations, and they are gaining ground in the traditionally male-dominated special markets divisions of manufacturers. The 10 women profiled below are among the best and brightest minds working in the performance field today.” Read more part 1: Overview Read more Part 2: Landry & Kling profile
Cruise and Schmooze
May 2006, New York Times | “Companies have traditionally favored hotels and resorts when they wanted to reward top-performing sales representatives, giving them vacations in sunny places like Arizona, Florida and Hawaii, with golf, tennis and water sports among the allures. But for the last decade, the cruise industry has been campaigning hard for some of that business and has been winning corporate converts. Industry officials contend that cruises are less expensive than comparable resorts because the cabins, conference rooms, meals and entertainment are all included in the price. In addition, some of the smaller ships afford companies privacy and networking opportunities that they may not get on land. ”Companies want to share sales figures and product plans with the team they’ve brought on board,” said Joyce Landry, head of Landry & Kling” Read more
Poker Nuts… Come Aboard
January 2005, New York Times | “Mr. Ward also suggested contacting agencies like Landry & Kling…which specialize in organizing interest-group cruises.” Read more